my pitch

Pitch

My magazine will be called Overdrive and will be a rock/metal themed magazine aimed at a mostly male market in the age range of 15-25. Readers will be in the middle/working class (B,C1,C2,D) demographic and are likely to be very passionate about there music preferences.

Overdrive will cover the various genres associated with the rock/metal movement such as death metal, emo, alternative, thrash metal etc. Although it may touch upon old bands and themes, overdrive will be a contemporary, modern magazine concerned with popular music within the genre. It will include reviews of albums, live shows, a news section and interviews with famous musicians.

The magazine will be simple to understand as it is aimed at a younger demographic. The emphasis will be on the high quality images and text will be inter-dispersed with quotes. There will be bulk text but the text to picture ratio will be low as people flicking through Overdrive will most likely focus on the colourful images and may not appreciate large areas of solid written content.

My double page spread will be an interview with Blistered lead singer Jonny Darkness. The interview will include how he feels about the recent passing of the bands drummer. It will have sections with information about J Darkness’s past and about his new album.

This is my analysis of three covers, contents pages and double page spreads. Analysing these pages has helped me to understand and observe the themes that run throughout music magazines and will ultimately help me apply these conventions to my own work.

I found that different ways of organsing and displaying information appeals to different and specific demographic groups. Sticking to these themes will help sell copies of the magazine to its intended target audience.